In this piece, we look at a brief overview & explore the required elements for effective user engagement in a gamified process & experience.
With the release of our marketing gamification book Press Start, we felt it might be useful for people to know what the book is about.
With the release of our book Press Start, I thought that this might be a good piece to give some insights on the chapter about Mastery.
In this piece we explore what kinds of feedback there, how to set it up, giving feedback effectively and why it is important to always include it.
In this piece we explore how the use of role-playing & alternate reality experiences can help with dealing & working through fear & the unknown.
For the first post of 2019 for æStranger, I’ll be joining in the look to see what trends and possibilities we should be looking out for in the coming year.
On the 26th and 27th of November, I was fortunate enough to attend the 2018 edition of the Gamification Europe Conference in Amsterdam.
In this piece, I explore some of the concepts used when creating narratives in ARG’s to keep players motivated when they immerse themselves in the experience
In this piece I relate and recount some things I experienced and learned at Gamification Europe’s 2018 Masterclasses in London.
So, I thought I’d write this short piece today on the term gamification, and whether it is dead, dying, rising, resurrecting or not even there…