Game-based Learning Toolkit

Our goal is to allow people to better communicate and understand each other. This allows them to become empowered, happier and more effective in the tasks they choose to pursue.

The experiences and workshops we deliver are designed to take people out of their day-to-day comfort zones and place them in a voluntary space that allows for a greater and deeper learning experience. Using the various tools, mechanics and elements within the gamification and game-based learning process, we aim to immerse the user fully into that voluntary space. Thereby allowing us to more effectively deliver learning, training and specific knowledge transference.

Our objective is to improve and promote soft-skills and solve team-oriented business challenges, with this in mind, we are always focused on the end-user, the participant of the experience, and are dedicated to working with our clients to ensure that the end-user gains the fullest benefit of anything we deliver.

æStrangers's approach

Every project is unique, and every client is different, despite the fact that we have ready-made experiences, each can be tailored and personalised to your needs and requirements. Each partnership offers new opportunities and challenges, we therefore pride ourselves on our flexibility and our methodological approach to every project.

Gamification tools, game-play, game mechanics & game elements

With these tools, mechanics and elements, we are able to determine what each point in any experience offers and requires in order to achieve the desired effects and behaviours in the participants. Some can be applied independently, and others can work in conjunction with each other to create an outcome that is greater than the sum of its parts.

This outline provides us and our clients a framework of how we work and how we are able to deliver the intended results of our experiences. For each new project we analyse and apply the correct tools for what you need. Below is the full overview of everything we use.

Design exploration

Customer Exploration
Company Exploration Session
With you we explore who you are, what you offer and where you fit. Together we brainstorm and prototype experiences that fit your needs and requirements.
Identify Key Stakeholders
Identify Key Stakeholders
We will interview users and key stakeholders to discover their needs and requirements. And through this gain understanding of how best tailor experiences to them.
Resource determination
Resource determination
Through a collaborative deep dive and research into your company, which includes survey’s and interviews, we will determine what resources are best suited to delivering an experience you desire.
Quantitative and qualitative product & service research
Quantitative and qualitative product & service research
Using both data gathered from surveys, analytics and through interactive observation we can determine the most beneficial actions and outcomes for your customised experience.
Industry & Competitor Analysis

Separate from the exploration sessions, we will conduct out own research on your industry & competitors and combines these with any research that you have done as well, to develop a better understanding of the type of experience you require.

Brand Perception
Brand Perception research

Along with the industry & competitor analysis, we will also explore your brand perception. By sending out survey’s to current users and researching with potentials, we will aim to determine how our experiences can aid in improving your position in the industry.

Business Objectives

Team & Audience
Team & Audience

Through stakeholder and user interviews, we can determine the why’s and wants of your players and company. This knowledge will help us aid you determining the correct objectives and desired outcomes that you need from our experiences.

Define & List Goals/Objectives
Define & List Goals/Objectives

As we explore the goals and objectives that you want and need, as well as those of your players, we can start to define which are of the highest priority right now. We generally aim for 1 to 3 high priority goals, to be able to deliver the best possible outcomes.

Audience Objectives

Connecting Business Objectives
Connecting Business Objectives

While we work with you, we will start to connect your business goals with those of your audience/players. Ensuring that these align is the key to a successful experience for everyone.

Persona Creation

During the development of a tailored experience for you and your players, we start to create persona groups to better identify motivations and needs. We do this through database research and analytics information of your users and stakeholders.

Persona Models

To better develop persona groups for your tailored experience, we will use various tried and tested persona models in gamification to esnure we are hitting the right motivators for your players.

Database & Analytics research

Using your databases and analytics research, and augmenting them with our own research, we will be able to create more accurate persona representations of your players and target audience.

Behaviour Analysis

Through qualitative and quantitative research, we will explore what current behaviours the persona groups exhibit and determine with you what the best methods are for moving them to the desired behaviours within the experience.

Refinement - Subgroup Creation

As we develop the experience and gain more information on the users, we will start to refine the person’s into subgroups to better target their needs.

Persona Interviews

During the creation of the persona groups, we will conduct interviews with ‘representatives’ of those groups to check and reference our assumptions against the reality of the individual’s wants and needs.

Learning Objectives

Teamwork
Teamwork

Each experience focuses heavily on teamwork and the inherent skills required to make it effective. Your users will further develop and apply: communication skills, collaboration, negotiations, compromises, delegation, etc.

Critical Decision-making
Critical Decision-making

Our experiences deal with critical decision-making skills and how to develop them for improved decision making based on incomplete or limited information.

Working under pressure
Working under pressure

Almost every experience has a limited time aspect to it, incorporating real deadlines with specific requirements that need to be achieved in the given time frame. Thereby creating a realistic state of stress and pressure for your players. 

Time & Resource Management
Time & Resource Management

Many of the experiences incorporate resources as a mechanic, thus teaching your players the skills required of how to best divide tasks and resources, and to achieve the maximum possible success in the time given.

Problem-solving

Many experiences require your players to solve various complex challenges and puzzles that involve research, data analysis, lateral thinking and collaboration to complete successfully. 

Data gathering & analysis
Data gathering & analysis

The ability to do research, gather information, analyse and comprehend the data in an appropriate way so as to frame it with reference to the experience, and that it can be used effectively.

Strategy Development
Strategy Development

Key part of various experiences is that they require players to develop plans and strategies and to be able to execute them effectively and successfully.

Learning Benefits

Intrinsic Motivation

Each experience is designed to be an immersive one that encourages engagement with the inherent learning objectives and with the other players.

Just-in-time learning

As each experience is in real-time and live-action, players will gain immediate & applicable knowledge and skills that are relevant in the moment and beyond.

Experiential learning

With real-time events, players are placed in to quick and efficient feedback loops to better embed their learning.

Risk-free environment

These experiences offer an opportunity for experimentation with fictional consequences, allowing your players to fail often and learn rapidly from those failures safely.

Quantitative skills

Your players will be able to develop & improve their quantitative skills in an unpredictable and practical team environment.

Independent learning

Players are encouraged to be autonomous in their learning objectives and needs, thus leading to a more personal, deeper and meaningful learning experience.

Variational learning

Each experience offers various alternative means of engaging different learner and players types, thus allowing for a broader learning experience across all participants.

Behaviours & Actions

Win Condition Creation
Win Condition Creation

Win conditions are an essential part of any experience as it allows players to aim for something and to give the relevant feedback as to whether they were successful or not. It also allows us to determine whether the desired actions were taken or not.

Fail Condition Creation
Fail Condition Creation

The Fail condition may even be more important than the Win condition element. With a failure there is more learning involved and more data as to the reasons why the desired actions and outcomes were not reached. Allowing for better iterations and progress for all.

Experience Journey Mapping

Discovery phase
Discovery phase

The discovery phase is where and how your players will come into contact with the experience. This is the first impression and will determine the level of engagement from your players.

Onboarding phase
Onboarding phase

The onboarding phase is where your players, once engaged, will start to learn the basics of the experience. It can be seen as the tutorial phase. 

Scaffolding phase
Scaffolding phase

The scaffolding phase expands upon the previous phase, cementing the learning that your players have gained and taking them through the experience proper with ever increasing levels of difficulty and complexity in the challenges that they face.

Adept phase
Adept phase

The adept phase, also known as the mastery phase or endgame, is the stage where your players will have mastered what is required of them during the experience, and have achieved a successful outcome.

Theme Choice
Theme Choice

Having the right theme for your experience can make difference between whether your players engage or disengage. Therefore we thoroughly explore what is the right choice for the outcomes you desire.

Platform Consideration
Platform Consideration

Choosing the right platform is incredibly important for the success of your experience. Together with you we explore whether an analogue platform or a digital platform is best suited for what you want to achieve with your players.

Motivators

Purpose
Purpose

Purpose is in the intrinsic driver that resonates the most with your players. It is the message, the reason, the story that speaks to them on a personal level and engages them fully in the experience.

Mastery
Mastery

Mastery is the acquisition, progression and steady improvement of a skill that player will go through in pursuit of a goal. Mastering a skill is what empowers players and motivates them to continue.

Autonomy
Autonomy

Autonomy is the freedom of choice for your players. It is a balance between the availability of a choice and the ability to make a choice. Having this freedom motivates players to explore an experience with confidence.

Esteem
Esteem

Esteem is how the player perceives and feels about themselves and how others feel and perceive them. These perspectives motivate players in act in ways that create value and deliver value from others.

Belonging
Belonging

Belonging is the social element that players find when they engage with each other. It is the motivation to communicate, collaborate and seek out like minded individuals to be continue an experience.

Safety & Needs
Safety & Needs

Safety and needs is the delicate balancing act where players are weighing up the risk versus the value of an experience. Limitations, scarcity, agency and urgency are the motivators most employed here.

Feedback

Game Mechanics
Progress
Progress

This is the clear visual indication and/or understanding of how far your player is on their journey within the experience.

Mystery Box
Mystery Box

A mystery box is the pseudo-physical manifestation of curiosity and surprise combined. It can be very satisfying but also very addictive.

Curiosity
Curiosity

This is the sensation and drive of your players to continue to discover and explore an experience. It must be stimulated continually for it to remain effective over the long-term.

Timers
Timers

Timers are effective methods in creating urgency and agency in your players by giving a clear visual and cognitive understanding of a deadline drawing closer.

Scarcity
Scarcity

Creating limitations and rarity within an experience is another method of creating urgency but also in forcing careful decision making due to possible finite loss.

Strategy
Strategy

Strategy in essence is the ability for high level decision making based on limited information executing with confidence in order to achieve a desired outcome.

Consequences
Consequences

Each action has an equal and opposite reaction. Understanding and experiencing this is a valuable method for feedback and is one that many players need to go through.

Sunk Cost
Sunk Cost

The more investment is placed into something, the greater its value becomes. Players will experience that value comes in many different shapes and that not all things can or should be valued equally.

Exploration
Exploration

Exploring and discovering new paths, objects, and ways of thinking is and should be the core of any experience for a player. It is a necessity in feedback and learning.

Easter Eggs
Easter Eggs
Unlockables
Unlockables
Customisation
Customisation
Boss Battles
Boss Battles
Access
Access
Collecting & Trading
Collecting & Trading
Gifting & Sharing
Gifting & Sharing
Voting
Voting
Game Elements
Tutorials
Tutorials
Signposting
Signposting
Theme
Theme
Narrative
Narrative
Teams
Teams
Social Network
Status
Status
Challenges
Challenges
Quests
Quests
Levels
Levels
Experience Points
Experience Points
Leaderboards
Leaderboards
Badges
Badges
Economy
Rewards
Random
Random
Fixed
Fixed
Timed
Timed
Certificates
Certificates

Design

Gameplay
Space management
Space management
Resource management
Resource management
Puzzles
Dispensability
Dispensability
Competition
Competition
Collaboration
Collaboration
Prediction
Prediction
Building
Building
Survival
Survival
Loss Aversion
Loss Aversion

Technology

Simulation
Simulation
Voice Interface
Voice Interface
Virtual Reality
Virtual Reality
Social Media
Social Media
Robots & Chat Bots
Robots & Chat Bots
Product Design
Product Design
Platform
Platform
Neuro Interface
Neuro Interface
Mobile
Mobile
MMORPGs
MMORPGs
Escape Rooms
Escape Rooms
Board/Card game
Board/Card game
Augmented Reality
Augmented Reality
Playful Experiences
Playful Experiences

Metrics

HEART Framework
HEART Framework
Before vs. After testing
Before vs. After testing
A/B Testing
Observation
Observation
Survey
Survey
Focus Groups
Interviews

Prototyping

Paper prototype
Paper prototype
Play-testing
Play-testing
Design Referencing
Design Referencing
Player Feedback
Player Feedback
Iterating
Iterating

Production

Project management
Project management
Development team
Live testing
Live Launch

Support

Observation
Observation
User Analysis
User Analysis
Maintenance
Maintenance
Future Planning
Future Planning

Group Creation

Orientation
Orientation
Formation
Formation
At this stage each individual has become familiar with the Problem & Objective of the challenge, at which point they are ready to begin learning about each other. From here you can see roles and persona’s starting to arise among the individuals in the group.
Opposition
Normalisation
Execution
Culmination
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