Engaging your audience through loss aversion
In this piece I look at the technique of loss aversion, sunk cost and FOMO, and how these can be used to engage your audiences.
About
æStranger officially started in 2018, but has been around in some form for a few years. It is a platform to promote a mission to engage people through adventure and storytelling, to better learn and understand from each other.
For more information please go to our About page.
Copyright 2024 © All Rights Reserved – æStranger
