Setting the right mood in your gamified experiences

In this piece, we explore the features that you can utilise to set the right mood and promote immersion for your gamified experiences.
Creating gamified systems: a peek behind the curtains

In this post we take a brief look at the process behind creating a gamification solution for you and your target audience.
The immersive power of semiotic domains

The piece explore the immersive power of semiotic domains and how they engage players that enter them. Looking at the language and groups inherent to them.
Suspension of disbelief in game-based experiences

Ever been in an experience and believed everything? That’s suspension of disbelief, buying into something so completely that all else is ignored.