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Tag: ux

Design exploration, why it’s important to start a project with it
3rd July 202030th August 2021AEX Design

Design exploration, why it’s important to start a project with it

In this short piece, we look at what design exploration is, the reason to do it, it’s benefits and outcomes you gain from using its tools.

playtesting gamified experiences
10th February 202030th August 2021Gamification

What you should know about playtesting in gamification

In this piece we explore the playtesting phase of when designing a gamified experience. We look at what questions you should focus and more.

customer experience
1st February 202030th August 2021AEX Design, Gamification

Customer Experience & Gamification: what you need to know

In this piece we explore how to develop a customer experience strategy and how to go about gamifying the experience.

user engagement
24th January 202030th August 2021AEX Design, Gamification

User Engagement & Gamification: A brief overview

In this piece, we look at a brief overview & explore the required elements for effective user engagement in a gamified process & experience.

gamified experiences
18th January 202030th August 2021Behavioural Pysch, Gamification

Setting the right mood in your gamified experiences

In this piece, we explore the features that you can utilise to set the right mood and promote immersion for your gamified experiences.

A brief overview of the gamification process
10th January 202030th August 2021Gamification

Creating gamified systems: a peek behind the curtains

In this post we take a brief look at the process behind creating a gamification solution for you and your target audience.

What is Marketing Gamification exactly?
20th December 201930th August 2021Gamification, Marketing

What is Marketing Gamification exactly?

With the release of our marketing gamification book Press Start, we felt it might be useful for people to know what the book is about.

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